The Top 5 Modern PMS Providers for Hotels in 2025
The Top 5 Modern PMS Providers for Hotels in 2025
Today's guests expect seamless digital experiences, while operators need powerful automation to combat labor shortages. Learn how the top 5 modern PMS platforms are reimagining hotel operations and which one is the right fit for your property, from independent boutiques to large enterprise chains.
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Why Your Sales Team's Spreadsheets Are Silently Killing Revenue
Why Your Sales Team's Spreadsheets Are Silently Killing Revenue
Still managing hotel sales with spreadsheets? You're losing money. Those familiar files are creating invisible revenue leaks through missed opportunities and inconsistent pricing. Find out why this outdated method is actively harming your bottom line and how a dedicated CRM can capture the revenue you're letting slip away.
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How To Turn Successful Events into Repeat Business and Referrals
How To Turn Successful Events into Repeat Business and Referrals
After a successful event, the work has just begun. Many hotels fail to capitalize on this opportunity, missing out on repeat business and referrals. This guide provides actionable strategies to convert one-time successes into a consistent stream of future bookings, covering everything from the critical 72-hour follow-up rule to creating irresistible referral programs.
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Stop Competing on Price: How to Sell Value over Discounts
Stop Competing on Price: How to Sell Value over Discounts
Competing on price is a race to the bottom that trains clients to view your venue as a commodity rather than a unique experience. This guide outlines how to shift the sales conversation from "how much?" to "what's possible?". Learn to build a compelling value proposition, ask strategic questions to uncover what clients truly value, and handle price objections without resorting to discounts. The goal is to move from a transactional, price-focused approach to a value-based partnership that protects your margins and strengthens your brand.
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How to Write High-Value Hotel Proposals That Convert: The Difference Between Competing on Price and Winning on Value
How to Write High-Value Hotel Proposals That Convert: The Difference Between Competing on Price and Winning on Value
Struggling with low RFP win rates? The hospitality industry average is a mere 5-7%. This is often because proposals compete on price rather than demonstrating value. This article details how to create high-value proposals that convert. Learn the five essential components of a winning proposal, the power of visual storytelling, and how to leverage technology to personalize your pitch and close more deals.
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How to Run a High Quality Sales Discovery Call: Transform Your Hotel Sales Approach
How to Run a High Quality Sales Discovery Call: Transform Your Hotel Sales Approach
Stop treating crucial sales calls like interrogations that force you to compete on price. This guide outlines how to shift from a salesperson to a consultant, using strategic questions and active listening to understand what clients truly need and win business based on value.
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How to Write Sales Emails That Convert: A Hotel Sales Professional's Guide to Mastering Email Outreach
How to Write Sales Emails That Convert: A Hotel Sales Professional's Guide to Mastering Email Outreach
Most hotel sales emails are deleted without being read. This guide provides actionable strategies to change that. Learn how to write emails that focus on solving client problems instead of just listing amenities. We'll cover how to craft scroll-stopping subject lines, use advanced personalization, and apply psychological techniques from FBI negotiators to increase your response rates and book more meetings.
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Top Lead Sources to Grow Groups, Meetings and Events for Your Hotel
Top Lead Sources to Grow Groups, Meetings and Events for Your Hotel
To grow your hotel's group and event business, you must master lead generation. This guide breaks down the most effective lead sources, from industry giants like Cvent and HelmsBriscoe to strategic channels like your own website and partnerships with Destination Management Companies (DMCs). Learn where to find high-value leads and how to convert them into a sustainable revenue pipeline.
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How to Prospect for Groups, Meetings and Events for Your Hotel: A Strategic Guide for Hotel Sales Success
How to Prospect for Groups, Meetings and Events for Your Hotel: A Strategic Guide for Hotel Sales Success
Stop waiting for RFPs to arrive in your inbox—that's a recipe for empty rooms. This guide details how proactive prospecting is essential for hitting your revenue targets and outperforming competitors. Learn to define your ideal customer, find them through diverse channels like industry associations and LinkedIn, and convert them with a relationship-first approach.
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