Do I need to be an Event Temple customer to use this template?

No. Anyone can access the template for FREE and without the need to have an Event Temple account. You can access the tool by filling out the form on this page.

How can I access the template for free?

Fill out the access request form above. You will receive an email with your download link within minutes.

Who is this template for?

Hotel sales managers, catering directors, and DOS teams who need a better way to track group and event leads. Works for independent hotels, boutique properties, and small chains. If you are currently using sticky notes, scattered spreadsheets, or your memory to track leads, this template is for you.

Can I customize the columns?

Yes. Once you make a copy, you can add, remove, or rename any column to match how your property works. Add your own event types, status stages, or tracking fields.

What is the difference between this and sales software?

This template helps you get organized almost instantly and before getting a software. Think of it as a structured starting point. When you are ready for automation, proposal generation, and PMS integration, that is when a specialized sales and catering software can take you to the next level.

Will this integrate with my PMS or email?

No. This is a standalone spreadsheet. You will manually enter leads and update statuses. For automatic lead capture and system integrations, you would need dedicated software such as Event Temple.

Is this tracker mobile friendly?

Yes. Google Sheets works on any device. You can update lead status from your phone between site visits or calls.

How many leads can I track?

There is no limit. Google Sheets handles thousands of rows. However, if you are tracking several active leads at a time, dedicated software will save you significant time.

for Venue & hotel sales teams

FREE Lead Tracker Template

Stop losing leads between your inbox, sticky notes, and spreadsheets. Track every inquiry, follow-up, and pipeline dollar in one organized view.

Get Lead Tracker

What's Included

Best Free Lead Tracker Template on Google Sheet for Hotels & Venues

What Tracker Includes

Lead Details

Contact name and company
Event type (wedding, corporate, social)
Event date and guest count
Estimated revenue value

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Pipeline Tracking

Lead status (New, Won, Lost, etc)
Owner assignment
Last contact date
Priority indicator

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Follow-Up System

Days since last contact (auto-calculated)
Next action reminders
Notes and communication history
Color-coded urgency flags

Get Lead Tracker

Best Lead Tracker Spreadsheet with Pipeline View

Your #1 Step to Centralize Lead Management

Why We Built This

RFPs Not Answered

Research shows that 55% of hotel RFPs never get answered. Not because teams do not care. Because leads get lost between email, voicemail & sticky notes.